Favorite Eclipse game: Lightning Strikes Twice – Washington X2
Gina Lanphear joined Eclipse Gaming as Vice President of Marketing in January 2016, leading the company’s marketing strategy and execution, transforming the company’s image and elevating Eclipse’s brand position.
With more than 20 years of marketing and communications experience, Gina also brings extensive gaming industry knowledge to her role. Prior to joining Eclipse, Gina served as Sr. Director of Marketing for Cadillac Jack, where she was responsible for redesigning the Cadillac Jack brand, increasing engagement with customers and players, and accelerating the company’s market position.
“My passion is developing and promoting the company’s brand, guiding the customer experience, and telling the story throughout the marketing lifecycle. It’s both exciting and rewarding to create innovative campaigns that are focused on driving results and ensuring the success of our customers.”
Gina has managed various aspects of marketing including brand management, advertising, communications, product rollouts, digital and social media strategies and event management with leading technology organizations including Lectra and Manhattan Associates. Gina also serves on the Board of Directors for the Georgia SPCA and holds a BSM from Tulane University’s AB Freeman School of Business.